Showing its commitment to helping senior living communities’ brand and market themselves professionally to the growing senior population, Tandem Senior Living Advisors teamed up with Executive Creative Director David Caudle, a Winston-Salem native, and opened a dedicated Creative Services office.

Caudle, a longtime senior living advocate and industry veteran, quickly rejoined forces with Senior Art Director Tracy Sainte Marie, another senior living industry veteran. The two lead the Creative Services team which features five additional team members. The team collaborates on marketing collateral, website development and content, social media, graphic and digital design and sophisticated communication strategies alongside their colleagues and for their clients.

"We deem partnership as critical to collaborative success and operate as specialized counterparts to our clients," said Caudle. “Success hinges on the manner in which we work with our clients. We crave relationship-based engagements and recognize that our best work flows when we rhythmically apply our industry knowledge. Working in tandem is key.”

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